You can check if your website is secure in about 5 seconds. Here you go:
If you do not have that lock by your URL, your site is not secure.
So what does this mean for you? Let’s get down to basics.
What is an SSL?
SSL is a digital certificate that authenticates the identity of a website and encrypts the data that goes from a user’s computer to the target website and back. So, you got a newsletter subscription on your website? You need to make sure you have an SSL certificate. You sell books on your website? You definitely need an SSL certificate. When collecting any kind of information from website visitors, you need to protect them – and yourself – from that information getting into the wrong hands.
If that isn’t enough to convince you that an SSL, let’s list out a few advantages of having an SSL.
- Chrome, Firefox and other browsers have began issuing warnings that non-https sites are insecure. This can cause visitors to hesitate to continue visiting your site or sharing their information and make you appear unprofessional. Additionally a lot of people (me included!) have anti-virus software installed that actually blocks our access to non-secure sites, preventing me from even looking at your site.
- Google has announced that sites without SSL will be harder to find, impacting on your traffic and revenue. After all, they need to protect themselves and not damage their reputation by sending users to potentiallyI unsafe sites.
- It provides trust- makes visitors know it’s okay to check you and interact with your website.
How to get an SSL Certificate
Most web hosting providers will allow you to purchase SSL (or throw it in with your website hosting package) when you purchase your hosting. And website-builder sites like Squarespace have this as part of their package as well.